نشریه علمی راهبردهای بازرگانی

ارائه مدلی برای موفقیت شرکتهای دانش بنیان و فناور نوپا در ایران با تمرکز بر تناسب ویژگی‌های ایده و عامل (تیم)

نویسندگان

1 دانشگاه آزاد قزوین

2 دانشگاه تهران

3 دانشگاه شاهد

چکیده

کارآفرینی در حوزه دانشی، به واسطه تغییرات سریع و عدم قطعیت محیطی، دارای مشکلات عدیده‌ای است؛ اما این شرکتها به عنوان پیشران‏ بوده و بدون حضور اثربخش آنها نمی توان به موفقیت های چشمگیر در دانش، اقتصاد و اشتغال دست یافت. ایده و تیم این کسب و کارها در زمره مهمترین مولفه ها برای کسب موفقیت این شرکتهاست. این پژوهش با هدف بررسی تاثیر و تناسب مولفه های ایده و تیم در موفقیت شرکتهای دانش بنیان و فناور نوپا انجام شد. یافته های این پژوهش از نوع کاربردی؛ و بر حسب گردآوری اطلاعات، کیفی-داده بنیاد بود که داده‏های آن از مصاحبه های نیمه ساختار یافته و عمیق با 21 کارآفرین این حوزه در استان خراسان رضوی، گردآوری و تحلیل گردید. نتایج پژوهش به ما نشان داد که شرکتهای با ایده دانش بنیان از پیوندهای ضعیف، تحصیلات بالا، تجارب بالا در صنعت و حداقل در کارآفرینی برخوردارند. برای بهبود عملکرد می باید، مکانیزمی برای بهبود ارتباطات بین فردی تعبیه نموده؛ تاب آوری خود را افزوده و خواسته مشتریان را بیشتر مد نظر قرار دهند. اما شرکت های دارای ایده فناور، اعضا با پیوندهای قوی، تحصیلات متوسط، تجارب صنعت محدود و کارآفرینی قابل توجه حضور دارند؛ برای بهبود عملکرد می باید، تغییرات حوزه فنی را دقیق تر پایش و اهدافشان را شفاف تر نموده؛ و مهارتهای فنی شان را افزایش دهند.

کلیدواژه‌ها

عنوان مقاله [English]

Presenting a model for the success of knowledge-based and technology-based start-ups in Iran by focusing on the appropriateness of the idea and team

نویسندگان [English]

  • mohsen shahraki 1
  • Kamal Sakhdari 2
  • Ahmad Sardari 3
  • Mohammad Azizi 2

چکیده [English]

Entrepreneurship in the field of knowledge has numerous problems due to dramatic changes and environmental uncertainty; However, these firms are considered as precursor, and substantial progress in knowledge, economics and employment cannot be achieved unbeknownst to them. The idea and team of such businesses are key elements for the success of these firms. The current study was carried out to investigate the impact and appropriateness of idea and team elements on the success of knowledge-based and technology-based start-ups. Results were proved to be applicable and fundamental based on the data collection, obtaining from semi-structured and in-depth interviews with 21 professional entrepreneurs in Khorasan Razavi province. It was revealed that companies with knowledge-based ideas possess weak ties, high level of education, high experience in industry and low in entrepreneurship. To improve performance, a system on the basis of interpersonal communication improvement, behavioral resources increasing, and paying more attention to customer demand must be organized. However, in technology-based start-ups, members were shown strong ties, intermediate education, limited industry experience, and considerable entrepreneurship. So, they need to monitor the changes in technical area more accurately, make the goals clear, and increase the technical skills in order to improve performance.

کلیدواژه‌ها [English]

  • knowledge-based and technology-based start-ups
  • idea
  • team
  • The success model of knowledge-based and technology-based start-ups
  • Razavi Khorasan Province
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نشریه علمی راهبردهای بازرگانی
دوره 16، شماره 14
اسفند 1398
صفحه 91-112