Volume & Issue: Volume 15, Issue 11, September 2018 
Prevention of Brand Performance Decline with Emphasis on the Role of Social Responsibility

Pages 134-145

10.22070/15.11.134

Amin Kohyari Haghighat; Davood Feiz; Adel Azar; Azim Zarei; Zohreh Dehdashti Shahrokh