Commercial Strategies

Volume & Issue: Volume 18, Issue 18, June 2022

Number of Articles: 12

Conceptualization of the corporate strategy assessment model with Meta-Synthesis approach

Pages 1-24

10.22070/cs.2023.17186.1270

Alireza Soleiman Mafi, hamid khodadad hosseini, ASADOLLAH KORDNAEIJ, Bahman Hajipour

Designing and evaluating the effects of richness and interactivity of website in the purchase process from online store

Pages 25-49

10.22070/cs.2023.15983.1215

neamat allah joola, mahmod mohammadian, zohreh dehdashti Shahrokh, vahid nasehifar

The Effect of Efficiency and Size Markets on Attracting Foreign Direct Investment

Pages 50-65

10.22070/cs.2022.15268.1165

Abolfazl Shahabadi, Roghaye Pouran, Aidin khodadi

Investigating the influence of exploitation and exploration activities on performance through product and service innovation in manufacturing companies

Pages 66-86

10.22070/cs.2022.16500.1238

Hassan Abedini, Naser Yazdani

Assessing the health of customer relationship management system in Ayandeh Bank branches (west of the country) using a three-pronged pathology model

Pages 87-109

10.22070/cs.2022.15950.1213

Asghar Moshabaki esfahani, Davood Noori, shabnam zarjou

Presenting a model for the effect of product color naming on consumer behavior in online shopping

Pages 110-128

10.22070/cs.2022.16401.1236

Elnaz Pahlevani, Kambiz Heidarzadeh Hanzaee, rouhollah zaboli, Maryam Khalili Araghi

Designing a Human-to-Human Marketing Model Based on the Concept of Trust in Inter-Organizational Relationships

Pages 129-144

10.22070/cs.2023.16873.1253

Azin yazdi, Mirza Hassan Hosseini

The effect of the 5-factor model of personality on the reputation of the sales force and its consequences on the company's share of the customer's wallet and the desire to purchase frequently with the mediation of added experiential value and the moderation of the interaction between sales force and customer

Pages 145-165

10.22070/cs.2022.16066.1220

azim zarei, fahime mahavarpoor

Why children leave shopping malls: A qualitative meta-method study

Pages 166-182

10.22070/cs.2022.16415.1237

mahdieh fannakhosro, Kambiz Heidarzadeh Hanzaee, mohammadali abdolvand, mohsen khon siavash

Identifying the discourse framework of solutions to deal with climate change based on artificial intelligence: An Exploratory Investigation of B2B Firms

Pages 183-201

10.22070/cs.2023.17247.1274

Maryam Asgharinajib, Davood Feiz, Morteza Maleki MinBashRazgah, azim zarei

Identifying and ranking the opportunities and challenges of the effective of advertising messages in social media with a fuzzy hierarchical approach

Pages 202-227

10.22070/cs.2023.16810.1257

Mahdi Heidarpoor, Mohamad Baqery, mahmod hoseini

Developing an Optimal Location Model with a Geomarketing (Location-Based Marketing) Approach in the Retail Industry Using Thematic Analysis & Interpretive Structural Modelling (ISM)

Pages 228-252

10.22070/cs.2022.16283.1234

Kobra Sabzali Yamaqani, Mohammad Ahmadi, Nader Gharibnavaz, Ali Sabzali Yameqani

Journal Archive

Volume 21 (2024)

Volume 20 (2023)

Volume 19 (2022)

Volume 18 (2021)

Issue 18

Issue 17

Volume 17 (2020)

Volume 16 (2019)

Volume 15 (2018)

Volume 14 (2017)

Volume 13 (2016)

Volume 12 (2015)

Volume 11 (2014)

Volume 10 (2012)

Volume 9 (2011)

Volume 8 (2010)

Volume 7 (2009)

Volume 6 (2008)

Volume 5 (2007)

Volume 4 (2006)

Volume 3 (2005)

Volume 2 (2004)

Volume 1 (2004)